Latin America: social media ad spend 2017-2024

In 2020, social media advertising spending in Latin America and the Caribbean was expected to amount to 3.8 billion U.S. dollars, up from 2.4 billion in 2017. It was forecast to grow further and reach 4.65 billion dollars by 2024.

Social media advertising spending in Latin America and the Caribbean from 2017 to 2024

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forecast / adjusted for expected impact of COVID-19

Supplementary notes

* Forecast.
Numbers have been rounded.

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Statistics on "Digital advertising in Latin America"

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