Web traffic referrers to Facebook.com 2023

Published by
Tiago Bianchi,
Jan 19, 2024
As of December 2023, Google.com accounted for over 6.75 percent of referral traffic to Facebook.com. Facebook's second-largest referral traffic driver was msn.com, which generated 4.49 percent of referral traffic to the social media platform. Overall, referrals accounted slightly less than two percent of traffic to Facebook.

Leading traffic referrers to Facebook.com worldwide as of December 2023

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Release date

January 2024

Region

Worldwide

Survey time period

6 months ending December 2023

Special properties

all traffic

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