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Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014
KPIs for social media marketing worldwide 2014
This statistic provides information on the key performance indicators (KPIs) used for social media marketing worldwide as of April 2014. During the survey, 47.3 percent of responding executives stated that they used web traffic as a KPI.
Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014
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Sources

Release date

August 2014

Region

Worldwide

Survey time period

April 2014

Special properties

among executives

Supplementary notes

Respondents were asked to choose their top three KPIs.
The source does not provide further information on the survey methdology (type of survey used).

KPIs for social media marketing worldwide 2014
This statistic provides information on the key performance indicators (KPIs) used for social media marketing worldwide as of April 2014. During the survey, 47.3 percent of responding executives stated that they used web traffic as a KPI.
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