Unattractive media channels for U.S. marketers 2016

The statistic shows channels for which U.S. marketing companies would decrease their media spend as of February 2016. During a survey, 37 percent of respondents stated they would decrease the spend on printed media.

For which three channels would you decrease your media spend?

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Sources

Release date

June 2016

Region

United States

Survey time period

July 2015 to February 2016

Number of respondents

265 marketers

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Statistics on "Search advertising in the U.S."

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