Most in-demand skills in content marketing UK 2020

According to a 2020 analysis of content marketing related job postings in the United Kingdom (UK), the skill most in demand for such positions was social media, seeing that it was mentioned in 45 percent of job offers. SEO and strategy followed, both with 37 percent.

Most in-demand skills related to content marketing in the United Kingdom (UK) as of September 2020, based on job ads

Characteristic	Share of job ads
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Release date

September 2020

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Region

United Kingdom

Survey time period

September 2020

Supplementary notes

Based on an analysis of more than 2,400 job offers on Monster, Indeed, and LinkedIn in the country and employer's requirements mentioned in those offers; the percentage represents the number of mentions of a particular skill in the total number of job offers for content writers, content managers, content marketers and content specialists.
The source did not provide the exact date of study; the date used is the publication month.

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