Leading mobile app publishers in the United States as of July 2018, based on reach

Top mobile app publishers in the U.S. 2018, by user reach The graph shows leading mobile app publishers in the United States as of July 2018, based on user reach. As of that month, Alphabet was ranked first, as the company's mobile apps were accessed by 98.6 percent of U.S. mobile audiences. Facebook was ranked second with an audience reach of 92.9 percent.
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Net reach
Alphabet Inc. 98.6%
Facebook, Inc. 92.9%
Amazon.com, Inc. 81.2%
Verizon Communications Inc. 66.3%
Microsoft Corporation 58.2%
Apple Inc. 55.7%
Wal-Mart Stores, Inc. 47%
PayPal Holdings, Inc. 46.4%
The Wikimedia Foundation, Inc. 45.9%
Comcast Corporation 39.1%
Twitter, Inc. 38.7%
Samsung Group 36.6%
National Amusements, Inc. 35.6%
The Weather Company 32.5%
eBay Inc. 32.4%
IAC/InterActiveCorp 31.9%
Pinterest, Inc. 31.3%
The Walt Disney Company 30.6%
News Corp 29.7%
Snapchat, Inc. 28%
Netflix, Inc. 27.3%
Hearst Corporation 27.1%
Time Warner Inc. 26.6%
Target Corporation 24%
Time Inc. 22.9%
Yelp, Inc. 22.2%
Groupon, Inc. 21.8%
MindGeek, Inc. 21%
Spotify Ltd 20.3%
Twenty-First Century Fox, Inc. 20.3%
Net reach
Alphabet Inc. 98.6%
Facebook, Inc. 92.9%
Amazon.com, Inc. 81.2%
Verizon Communications Inc. 66.3%
Microsoft Corporation 58.2%
Apple Inc. 55.7%
Wal-Mart Stores, Inc. 47%
PayPal Holdings, Inc. 46.4%
The Wikimedia Foundation, Inc. 45.9%
Comcast Corporation 39.1%
Twitter, Inc. 38.7%
Samsung Group 36.6%
National Amusements, Inc. 35.6%
The Weather Company 32.5%
eBay Inc. 32.4%
IAC/InterActiveCorp 31.9%
Pinterest, Inc. 31.3%
The Walt Disney Company 30.6%
News Corp 29.7%
Snapchat, Inc. 28%
Netflix, Inc. 27.3%
Hearst Corporation 27.1%
Time Warner Inc. 26.6%
Target Corporation 24%
Time Inc. 22.9%
Yelp, Inc. 22.2%
Groupon, Inc. 21.8%
MindGeek, Inc. 21%
Spotify Ltd 20.3%
Twenty-First Century Fox, Inc. 20.3%
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Description Source More information
The graph shows leading mobile app publishers in the United States as of July 2018, based on user reach. As of that month, Alphabet was ranked first, as the company's mobile apps were accessed by 98.6 percent of U.S. mobile audiences. Facebook was ranked second with an audience reach of 92.9 percent.
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Release date
September 2018
Region
United States
Survey time period
July 2018
Age group
18 years and older
Supplementary notes
Data was gathered from 20,000 U.S. panelists that use and own multiple devices.

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